ABOUT

NAKED DIGITAL MARKETER IS READY TO
BRING
STRATEGY CLARITY SALES TO YOUR BUSINESS

We’re here to help you get the most out of your digital marketing efforts in a fast-changing online world.

Our combined strengths of creativity, adaptability and technical experience are what helps each of our clients translate clicks into conversions and website visitors into long-term fans.

We’re not about relying on paid advertising. Or promising the world then ghosting you. And definitely no flashy stunts that leave you out of pocket. Ours is a love affair with organic clicks, connections and conversions.

Hello! I’m Desiree.

Organic digital marketing specialist and the brains behind Naked Digital Marketer

Confusing algorithm updates, pushy sales tactics and cringe-worthy marketing buzzwords are the key driving factors that led me to build a better marketing agency. Now we partner with hundreds of Australian small business owners to help grow their presence online with the future in mind.

Too often, small businesses are left with a website that looks great but doesn’t deliver results. Their websites aren’t being found by search engines, or they’ve been relying on a single source of traffic like paid ads. For other business owners, they’ve been seduced by pushy, flash-in-the-pan marketing that does the hard sell, without making a personal connection.

I’m here to tell you to forget the marketing jargon and bandaid fixes. Here’s the real naked truth: marketing your business online doesn’t have to be complicated. It should be educational, functional, sustainable and, above all, it should get you results without burning through your energy (and your wallet).

Naked Digital Marketer is here to put more zhoosh into your business and drive your digital success organically.

The Naked Digital Marketer team is here to help you place your brand firmly into the hearts and minds of your audience, without relying on paid advertising and pushy sales tactics. Whether we’re helping you launch your new business, or working together to build and grow your sustainable organic marketing strategy, we can’t wait to work with you.

MEET THE CORE TEAM

We’re small in number but big on heart and talent

We’re a team of clever marketers, techies, designers and friends. Together, we’ll take your website and organic marketing to the next level and knock your socks off (figuratively, of course).

DESIREE ROBARDS

DIRECTOR/DIGITAL MARKETER

A digital marketer obsessed with the power of organic marketing to ignite your small business and drive the digital narrative of your brand. Desiree has helped many small businesses develop high-performing websites and content strategies, as well as empowered them with knowledge and confidence to market their business. A true Singaporean who loves food and travel, Desiree has lived in Australia for over 16 years and now calls Newcastle home.

KATIE BARILLARO

DIGITAL MARKETING COORDINATOR
Maintaining authentic client relationships, driving brand awareness and coordinating organic digital marketing campaigns are only a few things Katie excels at within our team. A mix of creative thinking skills and effective campaign work will help enhance user experience and deliver on digital marketing objectives.

LILLIE CLARK

LEAD WEBSITE DESIGNER

A qualified graphic designer with a passion for UX design and web content strategy, Lillie has helped a broad variety of small businesses develop websites that stand out from the crowd and get their dream customers to take action. When Lillie is not designing websites, she is designing her next renovation project.

RAKESH KUMAR

WEBSITE DEVELOPER

A highly skilled web developer in Content Management Systems (CMS) such as WordPress and Shopify, Rakesh is the go-to person for all things techy and coding. With his vast knowledge, ability to troubleshoot issues, efficiency and reliability, Rakesh is an invaluable member of the team.

KIRSTY RUSSELL

LEAD COPYWRITER

After 20 years in the public sector, Kirsty started her own copywriting business in 2014. Armed with a Bachelor of Arts (Hons) degree, Kirsty has since studied copywriting, business writing, marketing, SEO and social media to hone her skills. Her strength lies in her ability to establish or adopt a brand’s personality when writing and also her understanding of SEO when writing for website pages. Wrangling a husband, 2 pugs and 3 kids, she’s been with the team since 2019.

CAULIFLOWEr

CHIEF OF OPURRATIONS (COO)

Don’t be fooled by those crystal blue eyes; Cauliflower runs a tight ship at Naked Digital Marketer HQ. She’s not one to shy away from the webcam during Zoom meetings. Cauli is a fierce advocate for the elusive work/life balance, reminding the team to take time out during the work day to pause and stretch.

A COLLABORATIVE APPROACH

Equally focused on client results and partnerships

Collaborating with our core team, we have an established team of industry specialists who share our passion and can bring that same bravado to every client project. Our authentic approach to client partnerships means we intentionally match the right team members to each client and brief, based on that team member’s unique skill set.

From web developers, front end designers, clever copywriters, social media superstars and organic marketing experts, you’ll have an experienced team working together, building websites and sustainable digital marketing strategies that translate into greater online visibility, higher engagement and more sales for your business, organically.

We're here to HELP YOU:

Not sure where to start?
telstra business awards nominee digital marketing australia ecommerce websites
official corporate partner small business digital marketing champion
digital marketing mums directory

Just looking to dip your toes into organic marketing for now? We have a course for that.

Our Organic Marketing Masterclass includes 7 bite-sized modules, full of lessons that you can implement in as little as 2 days (but you’ll continue using for the lifespan of your business).