Organic Marketing is the art of capturing your target market without paying for advertising and/or Search Engine Optimisation (SEO). While your mind might jump immediately to an image of a viral post, organic marketing usually generates traffic to your business over time (although a viral post would most definitely supercharge your organic marketing efforts!).
Naked Digital Marketer has teamed up with the Australian Government to help small businesses succeed, and I’m beyond proud to be part of this initiative.
Featured Guest Blog by Robyn Kyberd, Digital Marketer and Business Consultant. Has the idea of SEO got you all confused? I can sense you nodding your head and secretly hoping there’s a way to make sense of it all without reading eleventy billion blogs about it. The secret to getting your business found online using […]
When starting your own business, it’s easy to become overwhelmed with the enormity of tasks to undertake to keep your business running smoothly. However, when starting out, it’s unlikely you have a lot of spare cash to throw around on programs that help you keep everything under control. Fortunately, there are a wealth of free […]
We’ve already determined that having a website for your business is a very important piece to the business puzzle. It provides you with a way to reach your potential customers, market your business and position yourself as a leader in your industry – 24/7 while you sleep! When it comes to building your website, there […]
Now that you’ve gone live with your business and you’ve nailed the product or service aspect of it, it’s time to start thinking about marketing and advertising. One of the biggest steps your business must take is to make sure it has a consistent social media presence. These days, this is a huge priority. Most […]
When starting a business, one of the things you might be considering is whether you really need a website. In this digital age, where almost everyone has an online presence, not having a website for your business may be costing you clients and business, and may ultimately affect your bottom line.
Featured Guest Blog by Kelly Eamens, Copywriter. Here are two questions for you. How’s your website working for you? How about your content marketing efforts? If your audience isn’t responding, your copy could be letting you down. Copy is everywhere. It’s the written text on your website, in your emails, on your social media posts, […]
How to get the most out of your marketing during the holiday season. Does business tend to be hectic right up to Christmas, then slows down for the first couple of weeks of the new year? This doesn’t have to be the case! By using active social media marketing and online marketing during the holiday […]
Your website developer keeps saying “I will make it responsive”. What does that even mean? In short, it means that regardless of the device that is used, your website will fit and be accessible to your customers. Gone are the days where people headed home and sat on their desktop computer to search for goods […]