Now that you’ve gone live with your business and you’ve nailed the product or service aspect of it, it’s time to start thinking about marketing and advertising. One of the biggest steps your business must take is to make sure it has a consistent social media presence. These days, this is a huge priority. Most […]
When starting a business, one of the things you might be considering is whether you really need a website. In this digital age, where almost everyone has an online presence, not having a website for your business may be costing you clients and business, and may ultimately affect your bottom line.
Featured Guest Blog by Kelly Eamens, Copywriter. Here are two questions for you. How’s your website working for you? How about your content marketing efforts? If your audience isn’t responding, your copy could be letting you down. Copy is everywhere. It’s the written text on your website, in your emails, on your social media posts, […]
How to get the most out of your marketing during the holiday season. Does business tend to be hectic right up to Christmas, then slows down for the first couple of weeks of the new year? This doesn’t have to be the case! By using active social media marketing and online marketing during the holiday […]
Your website developer keeps saying “I will make it responsive”. What does that even mean? In short, it means that regardless of the device that is used, your website will fit and be accessible to your customers. Gone are the days where people headed home and sat on their desktop computer to search for goods […]
They do, and here are five reasons why you should include a blog on your website. There is a stigma surrounding blogs. Some people tend to think that blogging is not a real job, or that no one reads blogs. However, I can conclude that those naysayers don’t realise that blogging can significantly benefit business. […]