When Naked Digital Marketer launched just over a year ago, it began as a team of one. Me. One person with tonnes of experience, lashings of enthusiasm and an entrepreneurial spirit, committed to helping fellow small business owners get the most from organic marketing. While being a solo entrepreneur has its advantages (hello, no staff [...]
With the end of the year almost here, you’re either insanely busy dealing with the end-of-year rush or beginning the wind-down towards Christmas. Either way, I bet you’re looking forward to turning on the out of office message and relaxing with a celebratory beverage or two (I know I am!) Before you get too carried [...]
Did you know that most of the major online players, including Google and Facebook, offer free training to help you get the most from their respective platforms? You may be surprised to discover there’s a whole world of online learning available to help improve your digital marketing skills. Best of all, a lot of this [...]
To get the most out of organic marketing, you need to take the time to optimise your website. Now, for those of you immediately picturing a tech nightmare, take a deep breath - optimisation is not all about the tech! While some aspects of site optimisation may require the assistance of a website developer, a [...]
You know how awesome organic marketing can be and you’re chomping at the bit to get started! Now, before you get too excited, it’s important to understand the strategies you should follow to get the most out of organic marketing. As I shared last time, organic marketing comes in many forms, from blog posts to [...]

Organic Marketing is the art of capturing your target market without paying for advertising and/or Search Engine Optimisation (SEO). While your mind might jump immediately to an image of a viral post, organic marketing usually generates traffic to your business over time (although a viral post would most definitely supercharge your organic marketing efforts!).

We’ve already determined that having a website for your business is a very important piece to the business puzzle. It provides you with a way to reach your potential customers, market your business and position yourself as a leader in your industry – 24/7 while you sleep! When it comes to building your website, there […]

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